Herbal products are a fast-growing and highly popular business in Indonesia. A survey conducted by the Alodokter app shows that 45% of Indonesians use herbal medicine to treat health conditions. Unfortunately, this popularity also makes herbal products highly vulnerable to counterfeiting.
To address this risk, many herbal brand owners rely on hologram stickers as proof of authenticity. However, in today’s advanced printing era, holograms can be copied and imitated. For this reason, GoValid introduces a more effective solution to detect and prevent counterfeiting through its Anti-Counterfeit feature.
What Is GoValid Anti-Counterfeit?
GoValid Anti-Counterfeit is a digital protection system designed to monitor the use of QR codes attached to product packaging. For herbal products, each item is assigned a unique QR code printed on its packaging. This code is connected to the GoValid verification system or the brand’s official website.
When scanned for the first time, consumers receive confirmation that the product they purchased is genuine.
However, when counterfeiters copy a single genuine QR code and place it on multiple fake products, GoValid can detect abnormal scanning behaviour. The system then alerts consumers that the product in their hands may be counterfeit.

How Does It Work?
The system operates in the background using scan-pattern detection algorithms. Below is a simple explanation of how GoValid Anti-Counterfeit protects your products:

1. Unique Product Registration
You generate a unique QR code in the GoValid system and input product information such as ingredients, production date, and production flow. This QR code carries a digital fingerprint that proves the product’s authenticity when scanned.
2. Scan Limits and Pattern Rules
You set scan limits for each QR code, for example a maximum of 3–5 scans. You can also define scan patterns based on location, time, and number of devices.
3. Behaviour Analysis
When a consumer scans the QR code to verify the product, the system analyses the scan context, including:
- Location: Is the same QR code scanned in distant cities within a short time?
- Frequency: Has the code been scanned beyond the allowed limit?
- Devices: Is the code scanned by too many different smartphones?
4. Instant Notifications

Within milliseconds, the system displays the result. If the scan pattern is normal, the consumer receives confirmation that the product is authentic. If irregularities are detected, a yellow or red warning appears on the consumer’s phone, indicating potential counterfeiting. At the same time, the brand owner receives a report via the GoValid dashboard or email.

5. Consumer Reporting
In addition to warnings, GoValid allows consumers to report suspected counterfeit herbal products directly from the scan result page. They can submit information such as purchase date, seller name, and photos of the product packaging. This data helps brands track counterfeit distribution and take swift action to protect other consumers.
Secure Your Products with GoValid Anti-Counterfeit Technology
For herbal products that directly affect human health, relying solely on visual security measures such as holograms is no longer sufficient. With GoValid Anti-Counterfeit technology, brands can detect QR code misuse, prevent the circulation of counterfeit products, and ensure that every product reaching consumers is genuine.














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